Web content for the Crédito Capital brand, following SEO’s (Search Engine Optimisation) best practices and principles.
Brief
The client’s main goal was to reach the target families and attract new potential customers using its website, and by filling out a proposal form. The tone used was requested to be simple, transparent, in a professional but accessible tone.
Inspiration
Back to basics
I used the brand values and product characteristics to create informative yet effective content, in line with the product’s graphic identity.
Result
Design by Eat Your Cake